Case Studies for Corporate Reputation

On the 9th September Microsoft launched its Britain Works Campaign to get 500,000 people back into work by 2012.
Edelman worked with Microsoft to secure cross party support. The campaign focused on encouraging apprenticeships, job matching services and training, working with 32,000 businesses in Britain.

Awareness campaign for internet security - a joint initiative between the UK Government, Serious Organised Crime Agency and the private sector.

Research-based campaign to position Orange as an authoritative voice for SMEs.

Global launch of Masdar, the Government of Abu Dhabi’s $15 billion investment in renewable energy and clean technology.