On Wednesday 4th November 2009, Edelman hosted with Tweetminster 'Parliament 2010: Will Digital Technology Give Power to the People?'
The event coincided with the launch of Edelman's Capital Staffers Index, which surveys the use of online media sources among parliamentary staff across five countries. For a copy of the global findings, download the press release below.
The panel of experts speaking at the event included:
- Chair: Catherine Mayer
- Bureau Chief London, Time Magazine
- @catherine_mayer
- Jo Swinson MP
- Liberal Democrat, East Dunbartonshire
- @joswinson
- Nadine Dorries MP
- Conservative, Mid-Bedfordshire
- @nadinedorriesmp
- Kerry McCarthy MP
- Labour, Bristol East
- @kerrymp
- Alberto Nardelli
- Tweetminster
- @tweetminster
Further Reading:
Capital Staffers Index: Key UK findings
Online sources play a key role in informing and shaping policy positions
Nearly every staffer uses online resources for public policy research
In the last 30 days, have you used online information sources to research a policy issue? (% Yes)
Over half of all staffers have first learned about a policy issue online
In the last 30 days, have you learned about a public policy issue for the first time online? (% Yes)
One in five staffers have changed a policy position based on online sources
In the last 30 days, have you changed your position on a policy issue, based on something you read online?
(% Yes)
Constituent to MP
Effectiveness of Inbound Digital Communications
% Total Effective
MP to Constituent
Effectiveness of Outbound Digital Communications
% Total Effective
Most Used Social Media Tools
Contacts
- Alex Bigg
- Managing Director, Edelman Public Affairs
- alex.bigg@edelman.com
- +44 (0)20 3047 2150
- Marshall Manson
- Director of Digial Strategy, Edelman Digital
- marshall.manson@edelman.com
- +44 (0)20 3047 4019
About the Survey: StrategyOne surveyed nearly 400 senior congressional and parliamentarian staff in Washington D.C. (50), Brussels (60), London (136), Paris (100) and Berlin (50) between September 11 and 16 October 2009. StrategyOne is owned by D J Edelman, the world's largest independent PR company and specialises in multi-country reputation, branding and communications research with offices in New York, Washington, Paris, London, Chicago, and Silicon Valley.