Iain runs Edelman Smithfield, our specialist financial communications team in London. He and his team provide strategic communications counsel to a range of public and private companies in sectors including financial services, real estate, consumer, professional services, leisure, media, healthcare and technology.
The financial services team has particularly deep expertise in asset management, banking, insurance, pensions and private capital.
The Edelman Smithfield capital markets team has extensive experience advising around complex financial transactions, issues and crisis as well as best-in-class day-to-day financial communications.
Iain joined Edelman Smithfield in July 2018 as head of special projects - leading teams that bring together the deep expertise of the firm to advise on transactions, issues and crisis situations. He has also conducted extensive work on areas including thought leadership, executive positioning, creative campaigning, corporate narrative, financial reporting – and strategic media relations.
Iain is the former Business Editor of The Sunday Times, the UK’s top-selling quality newspaper. He spent 18 years working on British newspapers, including more than a decade with The Sunday Times. He was named UK Business Journalist of the Year in 2010 in recognition of his coverage of the financial crisis.
He also spent two years as New York Correspondent for The Sunday Times, covering politics, cultural issues, the emergence of the Black Lives Matter movement. He covered all aspects of journalism in his career, ranging from conducting celebrity interviews, to covering crises in countries including Venezuela, Cuba and Iceland. He also played a leading role in The Sunday Times’ famous Insight team, working on several high-profile investigations into issues including sports doping at Nike’s Oregon Project complex (which ultimately led to a four-year ban for leading coach Alberto Salazar). He previously worked for The Sunday Telegraph, Scotland on Sunday and The Scotsman. His first full-length book The Cryotron Files – the story of the mysterious death of one of America’s early computing pioneers – was published in 2018.