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1 December 2014

The Graduate Adventure Begins
Edelman Graduate Scheme

Careers, Life At Edelman

‘Thrilled’ was an understatement as I said goodbye to HR and screamed in the library, much to the delight of SOAS PhD students. I knew the Edelman Graduate Scheme was likely to be a rollercoaster of intense communications-ness – I just hoped I would come out of it rocking a windswept look…

In just three months I’ve learnt so much that I could proceed in essay form about my experience, instead I’ll try to condense my thoughts into three words:

Exposure – the scheme is a backstage pass into an incredibly dynamic and professional agency. Since joining in September, I’ve already worked on more clients than I have fingers and toes, all of them being a leading competitor in their respective industries. Before I started the scheme I wasn’t sure how much I’d observe of Edelman’s approach to communications marketing. I wasn’t expecting to come away from each department having a confident grasp of the differences in industries, sectors, clients, and culture. It’s true that each area of the business is unique from one another, but still reflects the distinct innovation and energy of the Edelman ethos (one may say Edel-thos).

Inclusion – likewise I’ve been surprised by the amount we are included as apprentices. I’ve been invited to client meetings, calls, events, Edelman parties! Our teams strive to find opportunities for us to further our learning, and it’s extremely encouraging to feel our input is valued. This was reflected by Co-Chair of Europe and CIS Employee Engagement & Global Director, Nigel Miller, who met with us at the start of the Scheme and spoke about what Edelman as a whole can learn from millennials.

Fun – this list is by no means in order because enjoying every day is a core element of what makes Edelman such a great company to be part of. The four week time frame per department encourages us to take advantage of every day, seeing it as an opportunity to develop our understanding, and take away insight to apply in our next rotation. Each department has a different culture (and banter), but funnily enough a similar hoarding of food (Healthcare is an exception – oh, the irony). What’s more, I’ve been truly impressed by the training offered to employees. There appears to be an honest respect for what everyone can learn from one another, and genuine encouragement for employees to be the best version of themselves.

I’m sure the other Graduates will agree that the amount we’ve learnt and the friends we’ve made along the way are invaluable – and we still have four more months to go! Priceless.

The Edelman Graduate Scheme is now Edelman Beta, open to anyone aged 16+ looking to start a career in communications and marketing. Complete the #BetaHunt to make an application.

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