Edelman, the global communications firm today announced the appointment of Gavin Spicer as Chief Operating Officer, Edelman UK.

Gavin joined Edelman 13 years ago and has been an integral part of Edelman UK’s growth. In 2016 he led the creation of Assembly in the UK, bringing Edelman’s Microsoft work into one integrated team. He has deep expertise working at the intersection of brand and reputation and has led award-winning work for several of Edelman’s clients, scoring multiple Cannes Lions.

In his role as COO, Gavin will focus on driving collaboration and innovation in the firm. He will be responsible for continuing to integrate and optimise the wide range of capabilities and expertise across teams.

Gavin will oversee the move to Edelman UK’s new home on Francis Street in London Victoria. Francis House is an innovatively designed space, built to reflect the modern world of work and encourage deeper collaboration and integration across the Edelman business. Gavin will also continue to lead Edelman Assembly UK.

Ruth Warder, Co-CEO, Edelman UK, said: “Gav has been an integral part of Edelman over the last 13 years. I am excited for him to take on this pivotal role. His innovative approach to solving business challenges through incubating ideas and new ways of working, alongside his empathetic leadership style perfectly places him to take on the position of COO.”

Gavin Spicer, COO, Edelman UK, said: “I am inspired by Edelman’s ability to transform and evolve to meet our client’s challenges in an ever-changing landscape. I’m excited to take on the role of COO, continuing to build a culture that nurtures and develops our talent, supporting our teams to do their best work, in the most efficient, and collaborative way. Our move to Francis House will play a central role in our future and I am focused on ensuring a smooth transition to our new home.”