We caught up with Ilaria Pattareeya Luca, Senior Account Executive, Corporate Affairs, as she reflects on her time as an intern within the Edelman’s Corporate team.
Why did you join the Edelman Corporate Internship Programme?
I started my career in fashion magazines and fashion PR but quickly realised it was not for me. As I was struggling to identify what industry I wanted to enter, I thought an internship at Edelman was the perfect setting to gain experience in a variety of sectors and understand which one I was more passionate about.
What does a typical day in your role look like?
Every day offers a new challenge, but I have some key duties that give cadence to my day such as reviewing the daily news collated by junior members of the team, ensuring team members are on track with deliverables and updating clients on campaign progress. The element I enjoy the most is keeping up with the global and local debates relevant to my clients’ industry through podcasts, research, and news consumption.
What has been your favourite project/campaign to work on?
I am very passionate about VC and innovation and have recently developed the engagement plan for a global executive who leads one of my clients’ VC operations. It was a very stimulating project as I had complete ownership of the deliverables, managed the client relationship, and it was a mix of strategy and stakeholder engagement.
What advice would you give to others applying to the Edelman Corporate Internship Programme?
Don’t be afraid of showing what you are passionate about, passion is priceless, and Edelman has a place for you to cultivate that.
How do you see your career path developing?
Having worked across multiple industries and clients, I am now planning on developing a more industry-specific knowledge of the fintech and VC industry.
Applications for this year's scheme have now closed
